Free tools
Calculators, self-assessments, and live checkers for the questions Google's compliance rules raise. No signup, no email gate.
Interactive tools
Live checkers read a real page, feed, or domain. Self-assessments run entirely on the answers you give.
GMC compliance score
10-question self-assessment with a category breakdown.
Misrepresentation risk assessor
12-question self-assessment, ranked by likely cause.
Appeal letter generator
Fill in your suspension details, get a letter structured the way reviewers respond to.
Setup time estimator
6-question estimate for your first GMC review window.
Domain history checker
6 signals for how Google is likely to read your domain's history.
Feed checker
Paste an XML or TSV feed, validate it in your browser. Nothing leaves your device.
Product page CRO scan
Fetches a live product page and checks it against 12 conversion signals.
Live GMC audit
Paste a store URL and watch the audit stream findings in real time.
Store scam check
Six independent trust signals, Trustpilot, SSL, domain age, and more.
Schema library
Ten JSON-LD templates for ecommerce and SaaS, ready to copy.
Calculators
Each formula is shown on its own page. These are simplified models built for this site, run from the sliders you set, not scans of your store and not figures Google publishes.
GMC compliance score breakdown
Estimate a store's Google Merchant Center compliance score from category-level inputs.
Misrepresentation risk score
Estimate a misrepresentation risk score from the signals Google's own policy documentation names.
Product feed quality score
Score a Google Shopping product feed on attribute completeness and quality.
Suspension recovery timeline estimator
Estimate how long it takes to recover from a GMC suspension based on suspension type and prior appeal history.