Plans that scale with your business
Start free. Upgrade when you need more stores, AI recommendations, or team features. No credit card required.
Trusted by agencies managing 500+ Google Merchant Center accounts
Free
For store owners checking their GMC compliance basics.
No credit card required
- 1 store URL
- On-demand audits
- Basic compliance score
- 27 check categories
- Community support
Pro
For stores and agencies that need continuous monitoring and AI fix guidance.
Cancel anytime. No lock-in.
- Up to 10 stores
- Daily automated audits
- AI fix recommendations
- Compliance score tracking
- Knowledge base access
- PDF audit reports
- Priority support
Agency
For agencies managing client portfolios at scale with white-label reports.
Cancel anytime. 14-day money-back guarantee.
- Unlimited stores
- White-label reports
- Team management with roles
- API access
- Custom branding
- Dedicated support
- SLA guarantee
Works with your favorite platforms
Compare every feature
Every plan includes core compliance auditing. Paid plans add AI, automation, and team features.
| Feature | Free | Pro | Agency |
|---|---|---|---|
| Auditing | |||
| Store URLs | 1 | Up to 10 | Unlimited |
| On-demand website audit | |||
| Automated daily audits | |||
| Compliance score (0-100) | |||
| 27 check categories (250+ compliance checks) | |||
| Schema and structured data validation | |||
| Policy page detection | |||
| Price and availability mismatch detection | |||
| Image compliance checks | |||
| GMC Integration | |||
| GMC account sync via Merchant API | |||
| Product issue monitoring | |||
| Feed diagnostics | |||
| Account health dashboard | |||
| AI and Insights | |||
| AI fix recommendations | |||
| Issue clustering (root cause grouping) | |||
| Revenue impact scoring | |||
| Knowledge base with Google-sourced guides | |||
| Policy change monitoring | |||
| Digital footprint analysis | |||
| Reporting | |||
| Dashboard overview | |||
| PDF audit reports | |||
| White-label reports (your branding) | |||
| Compliance score history and trends | |||
| Client compliance scorecards | |||
| Team and Management | |||
| Multi-user team access | |||
| Role-based permissions | |||
| Multi-client dashboard | |||
| Custom branding | |||
| Platform | |||
| API access | |||
| Row-level security (data isolation) | |||
| Command palette (Cmd+K) | |||
| Activity log | |||
| Support | |||
| Community support | |||
| Priority support | |||
| Dedicated support | |||
| SLA guarantee | |||
Questions and answers
What counts as a 'store URL'?
Each unique domain you audit counts as one store URL. We crawl all relevant pages within that domain automatically, including the homepage, product pages, policy pages, and contact page.
Do I need a Google Merchant Center account to use the platform?
No. The website compliance audit works with just a URL. If you want to sync GMC account data (product issues, disapprovals, feed diagnostics), you can connect your account on Pro and Agency plans.
How does the AI recommendation engine work?
Our AI analyzes your compliance audit results against Google's official Merchant Center policies and documentation. It generates specific, actionable fix instructions with links to the relevant Google support articles. The AI does not modify your website or GMC account.
Can I cancel anytime?
Yes. No long-term contracts. Cancel through the billing portal at any time and keep access through the end of your billing period. We also offer a 14-day money-back guarantee on all paid plans.
Is my data secure?
Every organization's data is isolated with PostgreSQL row-level security. All data is encrypted at rest (AES-256) and in transit (TLS 1.3). We never store credit card details. OAuth tokens are stored with additional encryption. See our security page for full details.
What happens when my trial ends?
After your 14-day trial, you can subscribe to keep premium features or automatically drop to the Free tier. Your audit data is preserved for 30 days after trial expiration, giving you time to decide.
Can I switch plans?
Yes. Upgrade or downgrade at any time. Upgrades take effect immediately. Downgrades take effect at the end of the current billing period. If you switch from monthly to annual, the change applies at the next billing date.
Do you offer discounts for annual billing?
Yes. Annual plans save 20% compared to monthly billing. Pro annual is $470/year ($39.17/month effective). Agency annual is $1,430/year ($119.17/month effective).
What's included in 'white-label reports'?
Agency plan reports can display your agency's logo, colors, and contact information instead of FeedShield branding. You can share these reports directly with clients.
How do I get started?
Create a free account, add your first store URL, and run an audit in under 2 minutes. No credit card required. If you want AI recommendations and automated monitoring, start a Pro trial.
Start protecting your Shopping ads today
Run your first compliance audit in under 2 minutes. Free forever for one store, or start a 14-day trial of Pro with full AI recommendations.