What FeedShield does, from first scan to recovery
Six jobs, one product: find what Google will flag, prove it with evidence, connect your Merchant Center account, watch for what changes, help you recover from a suspension, and run it across a client portfolio.
Find what Google will flag
Automated checks across 27 categories run against your storefront, and against your Merchant Center feed once it's connected. The same areas a policy reviewer looks at.
Business identity and policy pages
Contact info, returns, shipping and privacy terms: the pages Google's misrepresentation review reads first.
Pricing, images and product data
Price and availability matching your feed, image requirements, titles, identifiers like GTIN.
Checkout and cross-page consistency
No pre-selected extras, no hidden fees, the same information wherever a shopper reads it.
Schema and technical signals
Structured data, page speed, HTTPS, mobile rendering: the technical half of a Shopping listing.
Platform-specific rules
Known Shopify and WooCommerce configuration mistakes that cause disapprovals on those platforms specifically.
Prove it, then fix it
A list of problems is not enough when your ads are down. Every finding shows the exact page and text, the Google rule behind it, and what to change.
On Starter and above, FeedShield adds an AI-drafted fix for the finding, sourced from Google's own documentation for your platform.
Barcode (GTIN) missing on 38 products
Product datatidewell.co/products/speckled-mug
- What we saw
- 38 of 212 active products have no GTIN in your feed, and the product page has no manufacturer part number either.
- Why Google cares
- Google requires a recognized product identifier for most categories. Missing it is one of the most common disapproval reasons in Merchant Center. Google's product data specification
- AI-recommended fix
On Starter and above, FeedShield drafts a fix for each affected product: which field to add, and where to find the manufacturer's GTIN when your own record doesn't have one.
Connect your Merchant Center account
A website audit only sees half the picture. On Starter and above, FeedShield syncs your Merchant Center account through Google's Merchant API, so a finding can be checked against what Google actually has on file.
Store slots scale with plan: one on Starter, three on Growth, matched to your client count on Agency.
Compare plans- Every product and variant in your feed
- The disapproval or warning reason on each affected SKU
- Feed-level diagnostics from Merchant Center
- Account-level health signals Google surfaces to merchants
Hear about a change before a reviewer does
Stores get flagged again when something changes: a disapproval spike, a sync that quietly stopped, a price that drifted from the feed. On Starter and above, FeedShield checks daily and puts the change in your dashboard.
It also tracks Google's own policy pages and flags a diff the day it happens, instead of you finding out from a disapproval.
See the policy tracker- MonMerchant Center syncFix now
Disapprovals jumped 24% day over day on Ridge Cycling
- TuePolicy trackerPolicy change
Google updated its Misrepresentation Policy page
- WedFeed syncReview
No sync from Merchant Center in 48 hours, connection likely dropped
- FriStore re-scanReview
Price on 6 products drifted from the submitted feed
Suspended already? Get a straight diagnosis
Appeals fail when the real cause is still live on the site. The Account Health Report stitches together every open issue, then an AI-drafted appeal letter cites the specific fixes you made.
- Step 1
Scan the store
Scan your site and connect Merchant Center so both sides are checked.
- Step 2
Fix what is marked Fix now
Start with the findings Google is most likely to act on.
- Step 3
Confirm each fix is live
Scan again. Reviewers see your live site, not your intentions.
- Step 4
Send one clear appeal
The AI-drafted letter cites what you changed and where, from your own audit data.
Every client store in one list
Agency plans add a multi-client dashboard, white-label PDF reports, role-based team management and API access. Check a new client's store before you take the account, and see which stores need attention this week.
| Store | Score | Fix now | Checked |
|---|---|---|---|
| Marrow & Co | 51 | 4 | Today |
| Saltline Outfitters | 67 | 2 | Today |
| Ferro Home | 79 | 1 | Yesterday |
| Wick & Pine | 93 | 0 | Yesterday |
See it on your own store
Paste your store's address. You get every finding with its evidence and fix, on screen, in under a minute.